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Shop / loreal paris hair color

L'Oreal Paris Superior Preference Luminous Fade-Defying Hair Dye for Up to 9 Weeks of Radiance, Dark Auburn 4R

$ 11.97   $8.38   save 30%
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L'Oreal Paris has been the gold standard in luxurious permanent hair color since 1973 with their Superior Preference Hair Color. The Superior Preference at-home hair coloring kit is special because it delivers super shiny, luminous hair color. The color provided by Preference is long-lasting and fade-defying, lasting for weeks and weeks, whether you have blonde, brown, black, or red hair.

L'Oreal pairs their translucent gel hair dye formula with their exclusive Care Supreme Conditioner featuring Shine Serum, which helps maintain color vibrancy and provides silky, shiny hair. Preference is available in over 50 Luminous Shades, ranging from light blonde to dirty blonde, honey blonde to red blonde, and strawberry blonde to champagne blonde in the Luminous Blonde shades. The rich Brown shades span from ash brown to sun-kissed caramel brown, while the deep Red shades range from dark red to auburn, copper to mahogany, and burgundy. Each shade is crafted to showcase infinite tones and reflects, allowing you to find your own Superior Preference signature.

The new and improved Superior Preference Permanent Hair Color from L'Oreal Paris creates rich, luminous, fade-defying hair color for gray hair coverage, radiance, and conditioning for up to 9 weeks. It is suitable for all hair types. The no-drip, gel formula offers better hair adherence and more precise application, with a concentration of long-lasting dyes combined with a conditioning gel texture, resulting in better hair fiber coating.

The hair color kit includes the Color Gel, Developer Crème, Shine Protect Conditioner, a pair of gloves, and an instruction leaflet. The UV Filter and Vitamin E-infused Shine Protect Conditioner helps maintain first-day color vibrancy and provide silky, resilient hair.

L'Oreal Paris offers a wide range of hair coloring products, including permanent, semi-permanent, and temporary hair dyes, as well as root cover-up, anti-brass toners, and lightening systems. As a total beauty care company, L'Oreal Paris combines the latest in technology with the highest in quality for the ultimate in hair color, hair care, hair style, skin care, and cosmetics.

product information:

AttributeValue
product_dimensions‎2.26 x 7 x 6.25 inches; 1.15 Pounds
item_model_number‎071249378571
upc‎071249378571
manufacturer‎L'Oreal Multipacks Ameripac
country_of_origin‎USA
best_sellers_rank#22,016 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care)
#188 in Hair Color
customer_reviews
ratings_count377
stars4.6
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